Farrell's eXtreme Bodyshaping’s founder and CEO, Lance Farrell, is a sixth-degree black belt with one mission: to inspire people to live with power and purpose.

Lance talks with us about serving his customers through extreme support, extreme encouragment, extreme accountability and extreme results.

Big Ideas and Quotes,

2:11 The 4 componants to a healthy body : 

  • Cardio vascular
  • Strength training
  • Nutrition
  • Coaching

          “You can't outrun your fork”

10:24 Using positive coaching to help celebrate success.

  • “We're going to love you and help you focus on your strengths, and then your weaknesses wont be as obvious”

15:02 Scaling the business by accident (actually by necessity)

  • “We didn't have a strategy”
  • “We ended up having a waiting list of hundreds of people because the people that were doing it were getting such great results and telling their friends and there was a stampeed to sign up for the class before it was sold out”

20:25 Responding to Covid 19 

  • “We realized we were a life coaching company than we were a fitness business”
  • Creating Zoom classes to bridge the gap. 

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